2u digital - ireland
Clarity Before ScaleIreland’s Business Growth Consultancy
Specialists in AI – Strategy & Conversion, Paid Media, CRO & ROAS
Partnering with smart brands to achieve sustainable growth
Designed to scale ROI with clarity and control
AI-crafted content with a human touch
Conversion-Driven Web Experiences
What We Do Best
We help ambitious brands turn digital investment into measurable growth — with bespoke strategies powered by data, creativity and AI.
Tailored strategies for ROI Growth
We turn your media budget into measurable momentum
Strategic Audit
Forensic analysis of your digital presence. We identify leaks and opportunities without disrupting your operations—giving you clarity on what’s working and what’s not.
Growth Foundations
A transformative strategic blueprint combining financial analysis and consumer psychology. We define your clear path to scale with a roadmap built specifically for your business.
Strategic Partnership
Fractional CMO leadership for long-term growth. Senior strategic oversight and continuous optimisation for brands ready for consistent, high-level results.
AI ∞ Paid Media
We lead the way in AI-powered paid media. At 2U Digital, every campaign on Google, Meta and beyond is data-driven, ROI-focused and built to scale. Cutting-edge strategy, measurable growth.
Ecommerce & Shopify
As Shopify Partners, we build fully custom, AI-powered ecommerce sites. Designed for seamless UX and maximum sales—built to match your brand from the ground up.
AI ∞ Email Marketing
We create AI-powered email systems that nurture leads, increase retention, and boost customer lifetime value automated, effective, and scalable.—on autopilot.
Proudly associated and collaborating with
Who We Are
A founder-led, multidisciplinary team with backgrounds in psychology, coaching, business administration and continuous training. Global in scope and powered by AI, we transform expertise into real value.
The strategic partners ambitious businesses choose to grow with clarity and purpose.

Sabrina Basante
CEO
BSc (Hons) Business Administration, UFASTA
Trafficker Digital Expert
Meta Business Partner
Growth Marketer
Mentor and Advisor

Guadalupe Iriarte
TEAM COACH
Certified NLP Master
Business Coach Expert
NeuroMarketing Expert
Psychologist by training, UBA
Social Media Manager

Mario Benitez
FOUNDER
Psychologist by training, UNMDP
Postgraduate Diploma in Digital Marketing, UCAECE
Postgraduate Diploma in Digital Communication, UFASTA
Google Expert Certified
Strategic Partnerships
Success Stories
Don’t just take our word for it. Here’s what our clients have to say.
2U Digital became more than marketers — they were strategic partners. Sharp, responsive, and deeply invested, they elevated my brand with data-driven insights, agility, and genuine commitment. I truly felt supported, understood, and part of a family. Exceptional support.
Working with Sabrina and Mario has been transformative for LANDA. They combine strategic precision with genuine care, treating the brand as their own. Their commitment, values, and impact-driven actions truly set them apart in every detail — from storytelling to sales performance.
As a two-Michelin-starred restaurant, we demand excellence — and 2U Digital delivered. Their creativity, insight and genuine care elevated our brand and gave clarity and confidence to our digital presence.
Sabrina is brilliant — insightful, dedicated and deeply strategic. Her perspective has shaped key decisions for our expansion and internal structure. She brings clarity, vision and true partnership to every step. Choosing to work with her was one of my best decisions.
Contact Us
Ready to Accelerate Your Growth?
Stop leaving money on the table. Let’s talk about how we can build a powerful digital strategy to achieve your business goals. Your first strategy session is on us.